Designing Monument Signs that Stand Out: Tips and Techniques

Monument signs are an excellent choice when you’re looking to improve visibility and want to make a strong brand presence. However, designing these large, freestanding signs can pose a challenge. You want to make sure you get the right design for maximum impact.

Planning to get monument signs in Chicago? Here are some tips and techniques to make your sign stand out.

Make Visibility and Readability A Priority for Commercial Signs

As outdoor signs, they should be easily seen by people passing by. Additionally, you only have a few seconds to make an impression. As such, it’s important to make it as readable as possible. Here are some tips to consider:

• Choose a size and placement that are optimal for viewing. For font sizes, a good rule of thumb is to add 1” to the height for every 10 ft distance from the sign to the reader.
• Go for high-contrast colors and bold, legible fonts to ensure readability.
• Invest in illuminated signs, like electronic monument signs, especially for areas with low-light conditions.

Let Modern Monument Signs Reflect Your Brand Identity

Showcasing your brand is one of the ways you can set yourself apart from other businesses. This is why it’s crucial to design your signs to reflect and reinforce your brand. You can do this by:

• Have your business name and logo at the front and center of the design.
• Incorporate other branding elements into your signs. This can include your brand colors, theme, and more.
• Choose materials that reflect your brand. For instance, modern aesthetics can go for a more industrial-looking sign with metal or glass. Wood and stone, however, are perfect for more vintage themes.

Include Eye-Catching Graphics and Imagery

According to studies, the human brain can process images 60,000 times faster than text. For this reason, adding images and graphics to your sign can make it more memorable.

When adding imagery to your commercial signs, consider the following:

• Use high-resolution images and graphics. You want them to be as sharp and visually appealing as possible.
• Choose vibrant and dynamic colors for your sign to pop. Also, be mindful of your surroundings, making sure that the colors you choose don’t clash.
• Take it to the next level with moving images and graphics. Electronic monument signs let you display multiple images and messages, gaining the interest of passersby.

High-Quality Monument Signs in Chicago

Monument signs can be a significant investment. As such, it’s important to maximize its potential to make the most out of your investment. When you need high-quality signs that are tailored to your unique brand, Igna Signs & Graphics is here to help.

We are a full-service sign company that designs, creates, and installs your signage needs. We have designed classic, architectural, and modern monument signs for local businesses in Chicago.

Talk to us about your business goals and design needs today! Contact our team for a free consultation and get a free quote.

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Signs That Sell: How Storefront Signs Boost Your Business in Chicago

 Is your Chicago business looking to make a mark in your community? Give your business a fresh new look and make your business hard to miss with high-quality signs for your storefront!

Your storefront is usually the customer’s first point of contact with your business. It is how you introduce your brand to the public. Each element of your storefront display is key to improving your business image.

In this blog, we’ll look at how different storefront signage can make a difference in getting your business out there.

Dimensional Letters

Dimensional letters are one of the most popular signs you can get for your storefront. They effectively display your business name, which makes it nearly impossible for people not to see your business. These signs always look professional. They also bring a level of depth that draws people’s attention toward your business.

Storefront Window Graphics

When you want to create a memorable storefront, your storefront is a fantastic asset. With the help of window graphics, you can transform your windows into a vibrant, eye-catching display. These can be used to:

• Launch new products
• Promote deals and events
• Display important business information
• Create seasonal displays

Adding storefront window graphics is a great way to capture your customer’s attention and interest. It’s a simple yet effective approach to elevating your business.

Hanging Signs

Another effective addition to your storefront is hanging signs. These can range from acrylic panels to cabinet signs to metal signs. They are typically hung from the storefront ceiling or projected from the building’s front face.

Hanging signs are used to display your business name and logo, as their height makes them perfect for getting the attention of incoming foot traffic. Even from afar, people can easily spot your business.

Commercial Storefront Awnings

Awnings are usually made from vinyl or fabric materials and extend outward from the building’s façade. They are placed above entrances or storefront windows, which allows them to provide shade and protection for people outside, as well as inside your space.

These eye-catching building features are perfect for displaying your business name, logo, and other branding elements. Storefront awnings are sure to catch the attention of anyone passing by, which will boost your business overall.

Banners

Lastly, vinyl banners are a simple yet impactful way to take your business to new heights. These signs are digitally printed, so you have the freedom to display any kind of message to generate attention. Promote deals, products, and more with banner signs in Chicago.

High-Quality Signs for Your Storefront

Want to stand out and attract more customers? Give your storefront an upgrade with vibrant, eye-catching signs from Igna Signs & Graphics today.

We are a full-service sign company in Chicago that can design, produce, and install all your signage needs. Our selection of storefront signs is sure to help achieve your business goals and more. Whether you need one sign or want to update your entire storefront, we’re here to help.

Give us a call today to get started and we’ll give you a free quote.

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